Time for special pieces – and their proper care

Campione Black Week is the moment of the year when high-quality fashion is rediscovered:
Fine knitwear, maritime classics, elegant women's fashion and timeless menswear.

Proper care is crucial to ensure that your new favorites bring you joy for a long time.
Premium materials deserve premium attention – and this is where true quality begins.

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Proper care – the underestimated secret to long-lasting fashion

Every garment tells a story.
The better the care, the longer this story will be preserved:

• Colors remain more intense

• Knitwear retains its shape

• Fabrics retain their soft feel

• Fits remain precise

Our washing instructions are based on international premium standards – tailored to the materials we use in our collections.

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Washing instructions for premium materials

1. Knitwear (wool, cashmere, fine blends)

Whether Lisa Campione fine knit or Claudio Campione premium knit :

• Cold wash or max. 20 °C

• Use wool detergent

• Dry lying down

• Do not wring, do not rub

Tip: It's a good idea to air out knitted items for a day – this protects the fibers and the shape.

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2. Fine blouses & viscose

Women's fashion is particularly sensitive to heat:

• 20–30 °C

• delicate wash cycle

• Low spin speed (600 rpm)

• Iron at low temperature

Note: Viscose hardens slightly when wet – it becomes soft again after drying.

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3. Cotton & Polo Shirts

Our classic polo shirts and shirts are robust, but appreciate gentle care:

• 30–40 °C

• Wash inside out

• No dryer

• Wash light colors separately

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4. Denim & dark cotton

The following applies to Claudio Campione Denim and dark blue classics:

• 30 °C

• Turn inside out

• Don't wash too often – airing is better.

• No dryer

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Why proper care is part of our brand philosophy

For us, fashion is not a disposable product.
It's a way of life – maritime, high-quality, reliable and durable.

Therefore, we focus on:

• high-quality materials

• precise workmanship

• Well-thought-out care instructions

• timeless designs

Those who wear Campione should be able to enjoy their pieces for many years – and for that, the correct washing instructions are essential.

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Black Week 2025 – special prices, consistent quality

Whether fine women's fashion or sporty menswear:
During Black Week you can find selected favorite items at special prices.

With proper care, these pieces will remain as beautiful as the first day.

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Conclusion: Buy high-quality products – care for high-quality products

Campione Black Week is more than just a sale.
It is an invitation to consciously experience quality – and to care for fashion in such a way that it brings joy for a long time.

Fashion that accompanies you.
Fashion that lasts.
Fashion that continues your story.